I was reading this article when I came across an interesting fact that turns the tables on “mainstream media.” Here’s the quote:
“One of the favored criticisms of blogs in general by “mainstream” media is that blogs lack accountability. Backing into this, the definition of “mainstream” is entirely out of whack by those who toss it around. In August, [online sports blog] Deadspin had 22 million page views. On Wednesday alone, the site had over one million. If Deadspin is not “mainstream,” then virtually every newspaper site in the country is outside the mainstream as well. So are most television shows on cable, virtually every print newspaper in the country, and just about every radio show on Earth. So Deadspin rests squarely in the middle of the stream, occasionally urinating in the water as it goes past perhaps, but squarely in that stream.”
The author of this quip is a former Deadspin.com editor who attempts to provide some insight into the debate between “mainstream” media and the blogosphere, generally thought of as the un-mainstream, if you can call it that.
It’s funny, but mainstream media is actually taking a back seat to the un-mainstream these days and it makes you wonder what we really consider to be mainstream. Do we consider the newspaper that we occasionally read mainstream? Or do we think of our favorite blogs, which we check every hour, as mainstream?