Seattle Sportsnet

I was reading this article when I came across an interesting fact that turns the tables on “mainstream media.” Here’s the quote:

“One of the favored criticisms of blogs in general by “mainstream” media is that blogs lack accountability. Backing into this, the definition of “mainstream” is entirely out of whack by those who toss it around. In August, [online sports blog] Deadspin had 22 million page views. On Wednesday alone, the site had over one million. If Deadspin is not “mainstream,” then virtually every newspaper site in the country is outside the mainstream as well. So are most television shows on cable, virtually every print newspaper in the country, and just about every radio show on Earth. So Deadspin rests squarely in the middle of the stream, occasionally urinating in the water as it goes past perhaps, but squarely in that stream.”

The author of this quip is a former Deadspin.com editor who attempts to provide some insight into the debate between “mainstream” media and the blogosphere, generally thought of as the un-mainstream, if you can call it that.

It’s funny, but mainstream media is actually taking a back seat to the un-mainstream these days and it makes you wonder what we really consider to be mainstream. Do we consider the newspaper that we occasionally read mainstream? Or do we think of our favorite blogs, which we check every hour, as mainstream?

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I’ve already tried like five different times to write this article and it’s next to impossible. Sometimes you just have to stop trying and speak from the heart, and that’s what I intend to do.

I miss the Sonics. The NBA season starts tomorrow and it means nothing to me. Nothing.

I could care less who wins a championship, could care less whether LeBron has an MVP-type season, could care less what happens as the season transpires.

I’ve been reading this week’s Sports Illustrated, the NBA preview edition, and everything rings hollow. The articles are empty, the words are meaningless, the pictures are gray, the entire thing barely occupies my consciousness. I read it out of habit more than anything else.

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Look, I’m not gonna lie to you guys. I missed the game on Saturday. Didn’t go. First game I’ve missed all year.

I had a wedding to attend and in hindsight I’m glad I went to the wedding and not the massacre on Montlake. I’d much rather be in the presence of true love than that of pure evil, which is exactly what the Oregon Ducks are.

I was able to watch most of the first half on TV before leaving for the wedding. It wasn’t bad. The Huskies played okay and the Ducks only scored on one offensive possession. A pretty good showing.

But when all was said and done, we had lost by a hefty margin. So obviously we sucked in the second half. I don’t know exactly how it all went down, and frankly I don’t care to know. We lost, that’s all that matters.

What we need to remember in losing is that we can’t give the Ducks any credit for the win. I know, that sounds bad, but it’s true.

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