Husky Fans Wanted!
I received an email today from Coke Zero in pleading for UW fans to get involved with a promotion the company is running for the NCAA Tournament. Basically, Coke Zero is looking for UW fans who want to be on TV. Don’t let your school down! Plus you’ll be famous!
Here’s the exact context of the email I received, with links:
“In celebration of this exciting time of year in college basketball, Coke Zero is calling on fans from Washington and around the country to demonstrate their passion for their favorite team and giving them the chance to be featured in a new TV commercial debuting during the NCAA championship game.
There are no entries for Washington yet (there are for Cal and ASU), so now is the chance for Husky fans to put themselves in the college basketball spotlight as Pac 10 regular season champions. Between now and the NCAA Men’s Final Four, fans can log onto the Coke Zero “March Madabase” — http://www.tastethemadness.com — to upload their craziest and most fanatical videos/photos supporting their favorite team (and hopefully garner a spot in the upcoming TV ad). As an example, check out this video of Cal fans: http://www.youtube.com/watch?v=KejAOZKZjpk
The best fan submitted entries will be featured nationally in a new Coke Zero “Taste the Madness” ad airing immediately prior to tipoff during the championship game on April 6th. Coke Zero has made just two of these before (but this is the first time the fan entries will be used) – take a look at the Kansas one here: http://www.youtube.com/watch?v=cVtLBzX1fic“
There you have it. Now go out and get involved! Go Dawgs!

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